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Strengthening the commitment of your Gifts in Wills supporters

Thursday 8 March, 10:50 am - 11:50 am

Rebecca Passlow

Deepening and maintaining connections with supporters is key to Gift in Will fundraising. Understanding how supporter connection translates to commitment is essential in understanding the long term impact of your program

This session will explore ways in which Bush Heritage has been able to engage and inspire supporters through the gift in Wills stewardship process, and how organisations can gain a stronger understanding of supporter commitment and how that influences long term financial projections.

The session will explore

  • Bush Heritage Australia’s approach to gift in Will relationship fundraising
  • A case study on Bush Heritage’s FIA award winning Bush Legacy Circle Reconfirmation Campaign
  • Building a deeper understanding of your bequest pipeline potential
Session grading: Intermediate, Advanced

This track is sponsored by

FR&C


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