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Mia Lucas

Mia Lucas

Direct Marketing Coordinator
CARE Australia

Mia is a passionate direct marketer with expertise in integrated campaigns, donor-centric communications and data analysis – both in Australia and the UK.

At CARE Australia, Mia is responsible for cross-channel individual giving strategies for the appeals and virtual gift programs. She has contributed significant growth to CARE’s individual giving program, helping to achieve record breaking appeal income results.

Sessions

How to run a record-breaking tax appeal when the odds are against you – and you haven’t done acquisition in years
9:25 am - 10:25 am on Friday 9 March
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