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Carolyn Butler-Madden

Carolyn Butler-Madden

Founder
Sunday Lunch

Founder of Sunday Lunch and author of Australia’s first book on Cause Marketing, Carolyn offers marketing consultancy services to businesses that want to build purpose-led brands; brands that stand for something beyond profit. Sunday Lunch specifically takes a cause marketing approach to building purpose – aligning a client’s brand with a cause in a way that unlocks both brand and social value. It’s an approach that can be neatly summed up as “doing well by doing good”.

Her vision for the future is simple.

Brands drive profit through purpose. Marketing becomes a force for good.

Sessions

Corporate Philanthropy is dead!?!
9:00 am - 3:00 pm on Wednesday 7 March
Masterclass

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