Keynote Speakers

Meet your Keynote Speakers

 

It’s time for you to get to know our plenary speakers a little better and understand what you will gain from their sessions.

 

Meet Bisi Alimi, Founder, Bisi Alimi Foundation

 

Our central theme is Your Time Is Now, if you could give our delegates one piece of advice on how to seize their time/make their mark what would it be?

Tomorrow is never an option. I know that for many of us, we are too busy, too preoccupied and very well challenged by what is happening around us, but the most precious gift life has given us, is the gift of now and we have to take it with responsibility.

 

In the current world of fundraising what would you say is the biggest challenge we face?

Truth- Globally, one of the biggest risk we face is fake news and we mostly think this only feeds into news, but more and more it is feeding into our everyday lives. For many people, fundraising for issues that are challenging, issues like; abortion, sexuality, gender, race, poverty, sex work, disability, will have to face a lot of discredit from people who do not support such issues and they could smear the work we are doing, and that is why it is very important we stay true to our calling and focused.

 

Why should people attend your session?
Haha…. I love answering this question; if you are looking to re-energise your troublemaking desire, or want to be a troublemaker but don’t know how? Then you have to attend my session. It is going to inspire you, change you, charge and hug you as well. It will leave you hopefully with the fire to change the world.

 

Meet Alan Clayton, Chairman, Robejohn & Alan Clayton Associates

 

Our central theme is Your Time Is Now, if you could give our delegates one piece of advice on how to seize their time/make their mark what would it be?

The market for legacies/bequests is going to double quickly. Individual giving and community fundraising are known to drive legacies, and so does legacy marketing. We know that the ‘Why’ is the only communication that drives regular giving. Grow mass fundraising now, behind a focussed, powerful why to benefit from the legacy avalanche over the next twenty years.

 

In the current world of fundraising what would you say is the biggest challenge we face?


(1) Fear. Although the market is growing, returns are slower. So boards, executive teams and sometimes even fundraisers look at short term results and become too scared to invest properly for the long term.
(2) Fear. Fear of criticism causing short term knee-jerk decisions even if it comes from media with an agenda or ill-informed social media pundits.

 

Why should people attend your session?
All my sessions will provide fundraisers with what they need to stop their organisation making fear based decisions, and get back onto the dream driven front foot. And there will be lots of practical detail, too.

 

Meet Adrian Sargeant, Chief Executive Office The Philanthropy Centre Ltd UK

 

 

Q: Our central theme is Your Time Is Now, if you could give our delegates one piece of advice on how to seize their time/make their mark what would it be?

Pick a cause that means something to you personally. Pick something that fires you up about and go work there. When you’re there focus on serving the genuine needs of the donor community. You’ll have a head start understanding them because you’re passionate too. So use the insight to focus on how you can make those donors feel really, really good. Too many fundraisers focus on their campaigns and how best to raise money. The new fundraising skill-set is to learn how to take care of the well-being of supporters. The money will follow. In our recent experiments we’ve been able to double income for our clients. But that increase aside – shouldn’t ‘making people feel good’ always have been the goal of our sector? Sadly there is way too much evidence it has not.So if you want to make a mark – go change things.

 

Q: In the current world of fundraising what would you say is the biggest challenge we face?

Without any question, donor loyalty and retention. Levels of attrition are unacceptably high and in a world where donor acquisition is becoming more expensive and frankly difficult, we need to focus on retaining and growing the support we already have. Sound easy? Its not. One of the reasons we have such low levels of retention is that we have honed our skills in recruiting folk who should never have been our donors in the first place. We do this because we want to demonstrate a higher immediate ROI. The more one time donors we can recruit the better such acquisition statistics appear. Much better to focus resources on recruiting in people with the potential to be higher value and longer term supporters. It may cost a little more initially, but the lifetime return will be substantively higher.

 

Q: Why should people attend your session?

Because all my sessions this year are based on research and in many cases experimental research where we have worked with clients to modify their communications and grow giving and well-being as a consequence. I’m also presenting a new study funded by the FIA on what it takes to massively grow fundraising income in Australia, This study builds on work I did for Alan Clayton a few years ago and looks specifically at how Australian nonprofits excel in their fundraising. We’ll look at the role of fundraising leadership, organizational culture, team selection/development and board interaction and engagement. We’ll also look in detail at how fundraising leaders conceptualize fundraising problems and think in a smart way about their resolution. So my sessions are content heavy and a blend of academic research and reflections on the very best of professional practice.