Tessa will share an overview of the big gift campaign – capital and capacity – with reference to the current Powerhouse Parramatta $75m capital campaign. This session will include an overview of considerations for and benefits of doing a campaign, and case studies of multi-million-dollar campaign pledges from newly acquired donors.

Tessa will focus on established best practice major gift and campaign principles. This session will provide insight into how to maximise major gift pledges to campaigns and annual fundraising.