Social Fundraising is growing fast and disrupting traditional P2P fundraising. Facebook fundraising has already raised US$5billion for worthy causes and the pandemic has only accelerated this trend.

But taking advantage of this opportunity requires re-thinking some of the ways we are used to doing online fundraising.

In this fast-paced, session Danni will cover:

• Why Facebook Fundraising is such a game-changer
• How some Australian charities are already taking advantage
• The Number 1 secret to driving more engagement and fundraiser creation
• Case studies from non-profits who have increased their Facebook fundraising by 10x
• How to solve the problems around data and supporter stewardship