As ACF’s Head of Digital Transformation, Denise has been leading their digital transformation initiatives and Marketing Technology implementation team since November 2023. Before joining ACF, Denise was the Digital Campaigns & Experience Manager at Starlight Children’s Foundation Australia. There, she launched and led successful digital fundraising campaigns, including the acclaimed Starlight Super Swim. Her expertise in driving organisational change and leveraging technology for social impact has made her a key leader in ACF’s digital transformation journey.