Mide is Founder and CEO of AgentsC Inc., an international company delivering Equity Philanthropy solutions to the non-profit and private sector. Mide has extensive experience of working with major philanthropists, corporations, and grant-making foundations in Australia, Canada, South Africa, UK, and the USA. As a British born African living in Canada, Mide’s perspectives are uniquely diverse and frequently thought provoking.

Masterclass
Amplifying your Major Giving Program – a Masterclass designed for success!
Wednesday 26 February, 9.00 – 3.00pm

Building Trust & Accountability
Where to next? Join the Conversation on how the FIA should develop a strategic approach to Inclusion and Diversity.
Thursday 27 February, 12.00 – 1.00pm

Middle & Major Donors
The rewards of reaching every group and sector in our very diverse society
Friday 28 February, 9.25 – 10.25am

Ross is currently the Gifts in Wills Manager for Alfred Health Foundation, overseeing a Gifts in Wills fundraising program that received  over $23m last year. He has over 10 years of experience establishing and developing Gifts in Wills fundraising programs within a diverse range of charities including the Stroke Foundation, Heart Foundation, Arthritis Victoria and Save the Children.  Ross was one of the founding Board Directors of the Include a Charity campaign and Chair of IAC Advisory Committee. He also volunteers his time as Co-Chair of the FIA Conference Committee and Track Co-Chair on the Individual Giving sessions.

Masterclass
Gifts in Wills: From making the case, to developing or refreshing your proposition and measuring your success – how to make Gifts in Wills work for you.
Wednesday 26 February, 9.00 – 3.00pm

Katherine started in NFP after securing a 12 month appointment in the competitive Royal Children’s Hospital Foundation graduate intern program – working across Direct Marketing, Third-Party Fundraising and Corporate Partnerships. Recognising that direct marketing principals underpin all great fundraising, Katherine decided to focus on individual fundraising while working at QIMR Berghofer and then RFDS QLD. She moved agency-side as the Senior Account Manager at Donor Republic, working across a diverse range of state and national charities in appeals, peer-to-peer, digital and bequests before returning to RFDS QLD as the Fundraising Manager. She is now the Head of Fundraising & Philanthropy at RFDS QLD, leading a high-performing team of fundraisers raising over $16 million per year.

Katherine is a true generalist fundraiser, committed to best practice and continual improvement. She has a passion for getting the most out of small, dedicated teams while challenging the status quo.

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

“It’s my passion to see what’s on the horizon for the non-profit sector, both here in Canada and abroad: namely, the innovative thinking that is at the intersection of brand, marketing and fundraising. That’s what will be key to our clients’ success.”

Paula has been a fundraiser for over 25 years. As President of Stephen Thomas Ltd, she is responsible for client services as well as the overall operations of the agency. Paula also provides strategic insight into multi-channel fundraising and marketing strategies for our clients. With Paula, it’s all about results — helping ST clients raise more money to fulfill their missions.

Paula is a long-time volunteer for the Association of Fundraising Professionals (AFP), the world’s largest community of social impact fundraisers. She currently sits on the Board of Directors of AFP Toronto, the largest AFP chapter, and has chaired their 3-day Congress. Paula was also a founding member of AFP Canada and currently serves as Chair of the Board. Paula sits as an ex officio member of the AFP International Board.

Paula is also passionate about leading a healthy lifestyle, both in mind and body, and loves yoga, spinning and practicing mindfulness. She finds healthy living a great way to complement a busy day at the office. When not engaging with our clients, or serving as a volunteer, Paula enjoys spending time with her family, including her two amazing teenagers.

Building Trust & Accountability
A new narrative for better presenting our profession.
Thursday 27 February, 10.50 – 11.50am

Individual Giving
We the North. What works up here just might work down under
Friday 28 February, 12.10 – 1.10pm

Duncan Barker is the Founder & Managing Director of one of Australia’s Coolest Companies, Near Field Creative – a Wearable Technology Company helping Charities and Not-for-Profits acquire critical donor data and high value donations in the moment by embracing the trend towards mobile giving. Yes, Guide Dogs’ puppies can now collect donations.

Creativity & Innovation
Putting yourself out there with more innovative technology.
Friday 28 February, 9.25 – 10.25am

Claire Baxter has 10 years’ experience working in the fundraising industry in the UK, USA and Australia. Passionate about data-driven and donor centric fundraising, Claire is responsible for diversifying income streams and advancing donor stewardship strategies. She has overseen successful direct mail and telemarketing renewal and acquisition programs, as well as implemented multi-channel donor journeys resulting in regular giving conversion.

Fundraising How To…
How to…learn from recent direct mail success stories
Friday 28 February, 11.00 – 12.00pm

Louise has over 30 years’ experience in marketing, sales and communications including responsibility for a range of blue chip international brands and government projects.

Louise originally joined Starlight in 2001 and was the Head of Partnerships for six years before returning mid-2009 to take on the role as Chief Executive. Since then Louise has been responsible for significant program development and expansion funded by sustainable revenue growth. She is focused on performance through people and Starlight has been awarded AON Hewitt Best Employer accreditation, is in the top 20 in Australia’s Great Places to Work, selected as an Employer of Choice in The Australian Business Awards for 2018 and #1 most reputable charity brand supporting children & young people.

Louise has been described as an inspiring and authentic leader and has clear strengths in establishing strategic vision, achieving organisational alignment and ensuring resources are available to efficiently implement business plans.

In 2015 Louise was the Not-for-Profit Executive of the Year by CEO Magazine.  In 2016 Louise attended Stanford University, Executive Program for NFP Leaders.

Creativity & Innovation
A conversation starts with a Ripple
Friday 28 February, 11.00 – 12.00pm

Gillian Bent has twelve years’ experience working across fundraising, marketing and project management for organisations including Zoos Victoria, Seeing Eye Dogs Australia and Sea Shepherd.

A dedicated relationship builder, Gillian currently develops proud partnerships with the private sector for Oxfam Australia.

Gillian has completed post-graduate studies in philanthropy and non-profits and works as an ‘intrapeneur;’ valuing innovation and communication as pillars of development.

Community, Events & Corporates
Two decades of trust – Oxfam and Deloitte – partnership secrets revealed.
Friday 28 February, 11.00 – 12.00pm

Marcus is a transformational leader in the fundraising and marketing sector. Spending eight years as General Manager of Fundraising and Marketing at Cerebral Palsy Alliance, seeing income grow from $12m to $31m and over eight years overseeing outstanding growth at both Cancer Councils NSW and QLD in late 2016 Marcus has co-founded Donor Republic. A brilliant full service fundraising and marketing agency for the charity sector, assisting others to transform their fundraising programs.

Community, Events & Corporates
The serious business of having fun. Gamification that works?
Thursday 27 February, 12.00 – 1.00pm

Lizzie is the Director for Fundraising and Philanthropy at Amnesty International Australia and has worked in fundraising across the health, international development, conservation and human rights sector for over 15 years with local, national and international not-for-profits. Lizzie is also on the Board member of the Love Mercy Foundation, and previous member of FIA National Board.

Fundraising How To….
How to…. develop and refresh your regular giving program
Thursday 27 February, 8.00 – 9.00am

Ken Burnett is a writer, communicator and inspirational speaker. He is author of several influential books on donor development and communication, including Relationship Fundraising, the Zen of Fundraising, Tiny Essentials of an Effective Volunteer Board and his most recent book, Storytelling Can Change the World. Chairman of Trustees at ActionAid from 1998 to 2003, Ken began his fundraising career with that charity in 1977 and since has been a leading fundraising strategist in the UK and around the world. He’s founder and managing trustee for SOFII (www.sofii.org), the Showcase of Fundraising Innovation and Inspiration and a trustee of the World Land Trust. Until recently Ken was an independent trustee of the UK Disasters Emergency Committee. In July 2015 he was invited as plenary guest speaker at the 1st China Fundraising Conference in Beijing – the only non-Chinese speaker at this event. Also in 2015 he co-founded The Commission on the Donor Experience with the aim of putting the donor, rather than fundraisers’ targets, at the heart of fundraising strategies, believing this will be more productive and sustainable for both causes and donors in the medium to long term. He has just proved to a famous British orchestra that they really can recruit new donors cost-effectively, in volume, and win awards while doing it.

Masterclass
The use and misuse of emotion in the new age of responsible fundraising.
Wednesday 26 February, 9.00 – 3.00pm

Plenary
The future of fundraising. What fundraising has to do if it’s to recover the fractured love and trust of donors.
Thursday 27 February, 2.10 – 3.30pm

Fundraising How To…
How to provide a brilliant donor experience.
Friday 28 February, 9.25 – 10.25am

Middle & Major Donors
Maximising the donor experience
Friday 28 February, 12.10 – 1.10pm

Vanessa converted to fundraising 16 years ago to become one of Pareto Fundraising’s founding team. An inspirational and enthusiastic leader, Vanessa has held senior fundraising and marketing roles at CanTeen and The Smith Family.

Vanessa believes her track record of success stems from encouraging people around her to focus their attention and creativity on strategic initiatives that can have a snowballing impact on supporters, income and organisational culture.

Creativity & Innovation
Calling all “intrapreneurs” – i.e. employees who can be innovative
Thursday 27 February, 4.00 – 5.00pm

Harriett believes strongly in the power of well-chosen words – to inspire, to influence, and to compel. Approaching 20 years’ experience in professional communication, Harriett has notched up a decade in the charity sector, working as a grants specialist and most recently as Lead Communication Strategist across all fundraising at the Leukaemia Foundation.

Middle & Major Donors
Communications: beyond clever words – using evidence to convince your donors.
Friday 28 February, 2.20 – 3.20pm

Tasman Cassim is Corporate Partnerships Manager at the Black Dog Institute.  He’s passionate about bringing the For Purpose and For Profit sectors together to solve some of society’s biggest challenges.  He spent 20 years in corporate before moving to NFP to help some of Australia’s leading charities get “corporate ready”.

Community, Events & Corporates
Are you ready for a corporate partnership?
Thursday 27 February, 8.00 – 9.00am

Annabelle is a dynamic leader and social entrepreneur who started a multi-national NGO from scratch at the age of 21, with operations in both Australia and Uganda. Over the past 10 years, through her Foundation, School for Life, she has built a team of more than 120 staff, built three schools in rural Uganda that provide quality education to 1000 students and outreach to more than 2000 people. Annabelle knows how to drive effective change in Australia and Uganda, navigating fast growth (50-100% year on year since inception), developing a national brand and engaging thousands of supporters to raise more than $8M in 5 years. Annabelle has overcome huge barriers including running two high performing businesses in different continents on exceptionally tight budgets, cultural and gender biases, shifting mindsets, driving change and innovation, engaging staff, building teams and raising capital. Annabelle is not afraid to ask for money, spending time developing targeted strategies for adopting corporate partners, garnering investment from high net worth individuals, engaging some of Australia’s best business people to help her build the business and ensuring retention of all parties through rapid growth. She has summited Mt Kilimanjaro twice, run numerous marathons and believes her farm upbringing and family has instilled a deep sense of resilience and determination into her. She now moves her business forward to focus on sustainability, driving innovative strategies to create businesses to underpin her charity’s growing operational budget, and ensure the foundation isn’t reliant solely on donations.

One of the youngest recipients of the Medal of the Order of Australia at just 27 years old, she is an inspiring and energetic speaker who can relate to audiences of all backgrounds and ages. Annabelle is testament to the fact that one person can make a difference and isn’t short of courage, determination and grit to make it happen. Annabelle will inspire and enlighten you with her story and experiences of being a young social entrepreneur and businesswoman making huge change in the developing world.

Besides having a Medal of the Order of Australia, Annabelle has been recognised for her work through a range of different awards, including being named NSW Young Woman of the Year in 2015, winning the Young Alumni of the Year from Sydney University in 2016, as well as being named finalist in the Audi In Style ‘Women of Style’ Charity category. Annabelle is a Paul Harris Fellow through Rotary and was the 2014 winner of People’s Choice in the Australian Women’s Weekly and Qantas’ Women of the Future Awards. She was a finalist in two categories of the NSW Telstra Businesswomen’s Awards 2013 for Business Innovation and Young Businesswoman.

Opening Plenary Session
Wednesday 26 February, 3.30 – 5.15pm

Gavin is an experienced consultant who has helped many Charities develop new fundraising, marketing and communications strategies. He is a specialist in Branding, Innovation strategy and new product development. His advice is based on a deep understanding of consumer insights generated through managing multiple market research programs and facilitating countless qualitative research interviews.

His last role in a charity was at Cancer Research UK where he was responsible for brand strategy and leading a program to foster a ‘Culture of Innovation’ amongst the 1,500 employees in Fundraising & Marketing. He also developed and led the New Product Development function that created and delivered significant ‘Step Change’ innovation projects. From this he learned a huge amount about the organisational requirements for Innovation and the challenges of delivering new products to market.

He has presented at the International Fundraising Conference in Holland; FIA and FINZ Conferences on Innovation, Brand Development and Corporate Partnerships. Gavin has also been the track chair for the ‘Innovations and Trends’ Track at the FIA Conference for the last Conferences.

Building Trust & Accountability
Where to next? Join the Conversation on how the FIA should develop a strategic approach to Inclusion and Diversity.
Thursday 27 February, 12.00 – 1.00pm

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

Ben has dedicated his career to changing the lives of others through his work in the not-for-profit sector. He has extensive experience in fundraising working with the Royal Children’s Hospital Foundation, the Cerebral Palsy League, MS Queensland, Legacy and the Gold Coast Hospital Foundation

Ben is a passionate advocate for the not for profit sector and is an experienced speaker and thinker on the design, delivery and value of effective fundraising, marketing and communications programs. He also speaks regularly on mentoring, leadership and perseverance.

Ben currently serves as Chair of Variety QLD, as a Director of Variety Australia, a member of the Fundraising Institute of Australia’s (FIA) Queensland State Committee and a member of the inaugural FIA Code Authority. He has also served as a National Director of FIA and sits on several fundraising and marketing advisory panels in the not-for-profit sector.

Personal Effectiveness
How to work more effectively with your board
Friday 28 February, 11.00 – 12.00pm

Beth is the Donor Contact Team Leader at Plan International Australia. Starting her career as a Donor Contact Consultant herself, Beth now leads and inspires an amazing team of dynamic Contact Consultants across a variety of channels. The agile team supports fundraising efforts across the organisation by ensuring quality donor care experiences as the voice of Plan International Australia.

Individual Giving
How to make sure your phones calls are supporting your individual giving program
Thursday 27 February, 10.50 – 11.50am

Based in Washington, DC, BoardSource’s director of education, Andy Davis is responsible for creating and delivering the public trainings that BoardSource offers to the nonprofit sector, overseeing the BoardSource Certified Governance Trainer program, and aligning BoardSource’s educational offerings across departments. Additionally, as a BoardSource consultant and trainer, Andy works with the organization’s clients internationally, developing and delivering our respected consulting and training services.

Prior to joining BoardSource over eleven years ago, Andy served as a professional development coordinator for Quality Enhancement for Non-Profit Organizations (QENO) in Wilmington, North Carolina. He holds a master’s degree in public administration with a concentration in nonprofit management from the University of North Carolina at Wilmington. Andy also serves as the chair of the national advisory council of AmeriCorps Alums and is a charter member of the selection committee for the Center for Nonprofit Advancement’s Board Leadership Awards.

Building Trust & Accountability
Measuring fundraising effectiveness
Friday 28 February, 12.10 – 1.10pm

An activist at heart, Maisa is an experimental marketer. Her vision is to be a social change agent at a global level.

A digital fundraising practitioner, Maisa develops complex digital strategies from high-level to detail. Maisa uses digital transformation, data science & design-thinking principals to influence a Digital-First culture at all organisational levels.

Over the course of her 10 years’ experience in the Not-for-Profit sector, Maisa has collaborated with teams that brought more than $180m in fundraising revenue to Cerebral Palsy Alliance, via initiatives such as Steptember, to provide essential services, new technologies, & fund ground-breaking research for people living with disabilities.

In 2018 Maisa was the winner of the FIA Awards for the best Gifts in Wills program over $5 million. She developed the strategy that used prospect modelling combined with offline and pioneering digital tactics in bequests, and led the program to a growth of 800% in warm leads in only 18 months.

In 2019 Maisa facilitated the highly-praised Digital Transformations in Fundraising course for the FIA in Sydney, Melbourne, Brisbane and Perth. She has articles published at the F&P magazine and have presented in numerous conferences and workshops in Australia.

Fundraising How To…
How to…maximise the impact of digital on your fundraising program.
Friday 28 February, 12.10pm – 1.10pm

Belinda has been leading business transformations centred around the customer for over 15 years across telecommunications, pharma, health and not for profit organisations. She was the Director of Customer Experience and Operations at Weight Watchers ANZ and is currently the Director of Engagement and Support at Australian Red Cross responsible for marketing, fundraising, digital, retail, First Aid and customer experience. Belinda believes using the power of analytics, data and insight to move the customer experience dial will be essential to all organisations.

Creativity & Innovation
How an iconic Australian charity adopted a new fundraising approach
Thursday 27 February, 10.50 – 11.50am

Tom started his fundraising career in 2004 as a F2F fundraiser.  Since 2012 he has used his knowledge of the channel to successfully manage programs at ACF, Peter Mac and now Plan International where he oversees all regular and one off giving.  He is a board member of the PFRA..

Fundraising How To….
How to…. keep your regular giving suppliers regular
Thursday 27 February, 9.10 – 10.10am

Natasha Duncan has worked in the fundraising industry for the past decade. Her main focus has been to diversify income streams, advance donor stewardship strategies and promote the importance of sharing and telling stories. Natasha is passionate about sharing unique person-centred stories through the medium of direct marketing.

Community, Events & Corporates
The serious business of having fun. Gamification that works?
Thursday 27 February, 12.00 – 1.00pm

Meredith has worked with leading non-profit organisations across Australia as a fundraiser, consultant and event producer for over 20 years.  A leader in the development of cause related marketing in Australia, she established multi-million dollar, award winning partnerships for Kids Help Line that were showcased and published internationally as examples of best practice.

In 2011, Meredith joined CauseForce as Managing Director Australia/New Zealand, leading the growth of their blockbusting fundraising events in the region.  In six years The Ride to Conquer Cancer, Weekend to End Women’s Cancers and OneDay to Conquer Cancer raised over $110 million for cancer charities in Australia and New Zealand.

In 2015 she founded the Australian arm of global agency, HomeMade, helping Australian charities transform their event and digital fundraising.  In 2019 Meredith was recognized by the Fundraising Institute of Australia as the Arthur Venn Fundraiser of the Year.

Masterclass
Transformational Event & Community Fundraising
Wednesday 26 February, 9.00 – 3.00pm

Community, Events & Corporates
The art & science of exceptional event fundraising: 5 key lessons from around the world
Friday 28 February, 2.20 – 3.20pm

Luke has more than 12 years’ experience in digital fundraising and is passionate about the use of digital marketing to achieve results. Luke’s agency Elevate Fundraising, works with charities to raise funds, inspire action and empower people to make a positive impact in the world. His clients include The Smith Family, The Fred Hollows Foundation, Caritas, Wayside Chapel, MS, Australian Mitochondrial Disease Foundation, RSPCA and a range of others.

Luke and his team have developed and implemented some of Australia’s most successful digital campaigns such as Amnesty’s Freedom From Fences, ALNF’s Wall of Hands, IWDA’s End the Right to Rape and Wayside Chapel’s Donate-a-Plate to name a few. Elevate have also set record results for events such as Million Paws Walk, Cupcake Day, Coastrek, Brissie to the Bay, Walk for Autism, MyMarathon, JDRF One Walk, Bloody Long Walk and a range of others.

In 2013, Luke also co-founded the Great Cycle Challenge which has now raised over $45 million for childhood cancer research in the past five years.

Community, Events & Corporates
Starting from nothing and making the “Bloody Long Walk” a national success.
Thursday 27 February, 9.10 – 10.10am

Community, Events & Corporates
Opening the lid on success stories such as “The May 50K” campaign and raising $2.1 million dollars in a first year campaign
Thursday 27 February, 4.00 – 5.00pm

Alexis was born in Nice, in France’s French Riviera in the mid 80s. He moved to Australia at 25 to start a PhD in Chemistry at Sydney University developing cancer vaccines. After a few months Down Under, he started to learn about the state of our forests and rivers and decided to focus his time and energy on protecting our precious environment. After spending 8 years working for a face to face and telemarketing fundraising agency, Alexis started as Greenpeace Australia Pacific’s gifts in Wills Relationship Coordinator in September 2018.

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

For more than 30 years I have proven success with Australia’s leading education and research institutions, health, environmental and innovation based not for profit organisations. As Director of Generosity at Prince of Wales Hospital Foundation I work to unite generosity with need, ensuring valued supporters enjoy the benefits of supporting causes they care about.

Personal Effectiveness
Panel Discussion: Fundraising career journeys – choosing the right path.
Thursday 27 February, 9.10 – 10.10am

Multiple international award winning expert, Sally positively impact results, leadership and team performance. She’s presented to and coached 0,000+ managers and leaders from medium sized to global organisations in Germany, the Middle East, Asia and across Australia. She delivers experience with extensive qualifications, straight talk and a hint of humour.

Personal Effectiveness
Authentic conversations for uncovering a better you and a better fundraiser
Thursday 27 February, 10.50 – 11.50am

Rowan’s career spans two decades across private, public and nonprofit organisations here in Australia and overseas. Life as a marketer was left behind for the world of fundraising and philanthropy after losing a good friend, Adam Smiddy, to cancer in 2006. His role in the start-up of Smiling for Smiddy, a series of cycling and triathlon events, has seen more than $10 million raised for cancer research at Mater. Rowan has extensive experience developing high performing community fundraising and corporate partnership programs; built on a culture for success.

Community, Events & Corporates
The start of something great: how you can achieve long term wins from your community fundraising
Friday 28 February, 12.10 – 1.10pm

Jo Garner is the Director of Strategic Grants. Strategic Grants works with non-profits across New Zealand and Australia to build effective grant seeking strategies and has worked on successful philanthropic grants and government tenders ranging from $5000 to $50M. Jo has been a professional fundraiser since 1994 and started providing professional grant services to charities in 2002. Over the years, Jo has identified key areas where non-profits need assistance and advice when establishing, reviewing and building an effective grants program. Jo is also a regular conference presenter on the grant-seeking process at conferences and facilitates regular workshops for individual charities as well as the sector at large.

Middle & Major Donors
Communications: beyond clever words – using evidence to convince your donors.
Friday 28 February, 2.20 – 3.20pm

Dan is the driving force behind Marlin, a multi-award winning, creative agency that works exclusively with for-purpose organisations. Marlin partners with charities to help them create fundamental changes in their fundraising and approach to communications. From clarity of brand value proposition, to highly personalised donor care, Marlin combines executional experience with big picture thinking to deliver results that last.

Fundraising How To….
How to…. develop and refresh your regular giving program
Thursday 27 February, 8.00 – 9.00am

Middle & Major Donors
Learn from fascinating middle donor program case studies.
Thursday 27 February, 10.50 – 11.50am

Paige joined the Perkins in 2017 after nine years as Executive Manager of Marketing and Fundraising for RSPCA NSW. Paige was named one of Fundraising and Philanthropy Magazine’s Movers and Shakers for 2015. In 2016, Paige joined the list of the Top 50 Chief Marketing Officers in Australia in CMO Magazine’s annual awards. She is also a published playwright.

Community, Events & Corporates
The serious business of having fun. Gamification that works?
Thursday 27 February, 12.00 – 1.00pm

Elizabeth Grady is Development Manager at Australia for UNHCR, an international aid agency that raises funds to support the humanitarian operations of the United Nations Refugee Agency. Elizabeth, together with her team is responsible for the major gifts program, as well as middle donors, trusts and foundations and bequest programs.

Middle & Major Donors
Major Gifts growth – 3 x case studies of retaining Major Donors, getting them to give again and again and again.
Thursday 27 February, 12.00 -1.00pm

Jonathon is the founder and director at flat earth direct, an agency dedicated to direct response fundraising for good causes. Jonathon has spent 17 years working with charities all around the world. Initially in the UK, and more recently in Canada and his native Australia. An entertaining, engaging and sought after presenter, bringing that rare mix of inspiration and pragmatism to the sessions he delivers. Jonathon currently works with around 20 charities in Australia. He has a vast amount of experience helping charities great and small transform their individual giving programs, with a particular focus on regular giving through mobile and digital fundraising.

Individual Giving
No Face to Face program? No worries. How to tackle big, social problems and recruit thousands of regular givers at the same time.
Friday 28 February, 11.00 – 12.00pm

Fundraising How To…
How to…learn from fundraising failures 
Friday 28 February, 2.20 – 3.20pm

A big gifts fundraising practitioner for a couple of decades, Craige has honed skills in the art of persuasive personal communications.  Overseeing capital campaigns in all states and for numerous causes, Craige is a master of the ask.

Personal Effectiveness
Panel Discussion: Fundraising career journeys – choosing the right path.
Thursday 27 February, 9.10 – 10.10am

Sebastian is part of a small, passionate group dedicated to rescuing people in their greatest moment of need. Highlights of his 15-year fundraising career include creating the top-rated “Life Flight” TV series and being part of a team that built a Regular Giving programme from $0 to $2.2million per year.

Middle & Major Donors
Major Gifts growth – 3 x case studies of retaining Major Donors, getting them to give again and again and again.
Thursday 27 February, 12.00 -1.00pm

After a chance encounter, Alexandra discovered the joy of supporting people in their mission to make impact. Passionate and dedicated in ensuring every fundraiser she works with feels inspired to do more for a cause, Alexandra has specialised in Community Fundraising, delivering multiple community fundraising campaigns and events at Legacy Brisbane, and now at Catherine House in Adelaide.

Myth Smashers
Friday 28 February, 8.30 – 9.25am

After working as a Researcher and Librarian within industries such as media, engineering and mapping, Erin joined The Fred Hollows Foundation 7 years ago. Time spent on a wide range of database projects such as telemarketing segmentation and implementation of SalesForce Marketing Cloud ignited her passion for Data Analytics.  She now works collaboratively on projects that makes data visible and exciting to The Foundation, helping them with decision making and strategies to meet their ambitious targets.

Middle & Major Donors
Measure, analyse, report… repeat
Friday 28 February, 11.00 – 12.00pm

Nigel Harris is the Chief Executive Officer of the Queensland based Mater Foundation, one of Australia’s largest health care Foundations. He has been with the Mater for 24 years and has worked in fundraising for 36 years, specialising in the health and disability sectors.

Holding an MBA as well as qualifications in Public Relations and Marketing, Nigel is also a Certified Fundraising Executive (CFRE). In 2012 he was recognised as the Arthur Venn Fundraising Professional of the Year. He is a Fellow and past Chair of Fundraising Institute Australia, a former CFRE International Board member, and is on the Board of the UK based Institute for Sustainable Philanthropy. Nigel is currently a director of Act for Kids. He is also a Graduate of the Australian Institute of Company Directors, a Fellow of the Institute of Managers and Leaders and a Past President of the Rotary Club of Albany Creek. He has been active in community and sporting organisations for over 40 years.

Personal Effectiveness
Panel Discussion: Fundraising career journeys – choosing the right path.
Thursday 27 February, 9.10 – 10.10am

Personal Effectiveness
Mental wellbeing in the fundraising space
Friday 28 February, 2.20 – 3.20pm

Stephanie began working in philanthropy at the Taronga Foundation over ten years ago. It was an accidental love affair, which took over from her previous life in the performing arts. Stephanie works with Taronga’s major philanthropists and cherishes her role bringing wildlife and people together for the greater good. Philanthropy is Stephanie’s passion and Taronga’s wildlife conservation work, Indigenous programs and good people inspire her to the core. Stephanie also sits on the external fundraising advisory committees of two small performing arts organisations.

Middle & Major Donors
Major Gifts growth – 3 x case studies of retaining Major Donors, getting them to give again and again and again.
Thursday 27 February, 12.00 -1.00pm

Louise Healy has more than 15 years experience as a leadership and mindfulness coach, providing tailored programs to executives, senior leaders and their teams, emerging leaders and small groups with leadership aspirations. She has also worked extensively in not-for-profit organisations supporting people adjusting to rare disease diagnosis’, presenting on wellbeing and resilience as well as providing leadership and advocacy. Louise has postgraduate qualifications in psychology.

Personal Effectiveness
Thrive or Survive
Thursday 27 February, 4.00 – 5.00pm

Heather R. Hill (formerly McGinness), CNM, CFRE, is a seasoned nonprofit leader and consultant, experienced in several areas of the philanthropic sector, including higher education, human services, associations, faith-based and international relief and development. A highly rated international speaker and thought leader, Ms. Hill is passionate about giving back to the profession.

Personal Effectiveness
Coaching your fundraising team to excellence
Thursday 27 February, 12.00 – 1.00pm

Building Trust & Accountability
Buying Power: When Donorcentrism Becomes Donor Dominance
Friday 28 February, 9.25 – 10.25am

Ellaine Hislop has worked in the not-for-profit sector for over 20 years as a fundraiser. Being able to help organisations meet their mission and contribute to a better world has been a driving force behind her decision to make fundraising her career. Ellaine believes that helping generous supporters connect with a cause they feel passionate about is the pleasure of being a fundraiser.

Ellaine’s passion in the not-for-profit sector began at a NZ Surf Life Saving organisation. She is currently back on familiar ground as Fundraising Supervisor at Surf Life Saving Western Australia, to establish their new State based fundraising program.

In the time between these two roles, Ellaine has worked with various causes – including animal health rescue and welfare, education, and medical research organisations.

Ellaine’s passion lies with smaller for purpose organisations. In particular assisting them to develop and grow development program strategies including individual giving, bequests, major gifts, stewardship, communications, and donor journeys.

Myth Smashers
Friday 28 February, 8.30 – 9.25am

Christina dipped her toe in fundraising by working on donor databases and analysis 10 years ago and went fully off the deep end into direct mail when she discovered that there actually was a secret formula to it all.

Fundraising How To….
How to…build donor centric communications with a great supporter survey.
Thursday 27 February, 12.00 – 1.00pm

After after a career in advertising, Ben arrived in Australia in 1996, where he worked in senior marketing positions until joining Plan International as Director of Fundraising. In 2017 Ben became GM of Strategic Fundraising at Multiple Sclerosis Ltd.

Ben was a director of the PFRA and is a board member of The Wilderness Society. He is a successful practicing artist.

Creativity & Innovation
Closer to the Heart: what fundraisers can learn from the storytelling masters
Friday 28 February, 2.20 – 3.20pm

Allison Howell Quinton is a seasoned fundraising executive with over 15 years’ experience. She recently joined University of Melbourne as Head, Major Gifts, and Deputy Director, International. She’s fortunate to work with some of the world’s most passionate people, translating visions into plans.

Most recently as CDO for a pediatric oncology charity, Allison led and completed a $40M capital campaign, launched a Major Giving program and delivered a long-term revenue growth strategy.

She has served in Major Giving, Campaign and Business Development leadership roles at a variety of health and social service organizations ranging in revenue from $10M – $120M. She’s committed to leaving organizations better than she finds them.

Masterclass
Amplifying your Major Giving Program – a Masterclass designed for success!
Wednesday 26 February, 9.00 – 3.00pm

Through her work, Claire is committed and passionate about using her expertise to drive income generation, supporting her chosen causes in achieving their mission.

With over 7 years’ experience working in the Fundraising sector in both the UK and Australia, Claire specializes in community fundraising, peer to peer campaigns, signature events, partnerships and relationship fundraising.

In 2019, Claire was awarded FIA Queensland’s Young Fundraiser of the Year.

Masterclass
Transformational Event & Community Fundraising
Wednesday 26 February, 9.00 – 3.00pm

Olivia has more than 15 years’ fundraising experience in Australia and the UK. Most recently, Olivia spent six years at Great Ormond Street Hospital Children’s Charity, a top UK charity, leading high-performing teams to secure high value partnerships and leading Fundraising Innovation, embedding thoughtful risk, to deliver growth in income-generation.

Creativity & Innovation
How to ensure your organisation is ready for innovation
Thursday 27 February, 9.10 – 10.10am

Session Grading: General Fundraisers

Building Trust & Accountability
Experiencing tough data regulations in the UK – implications for Australian fundraisers
Friday 28 February, 11.00 – 12.00pm

Lisa has extensive experience in developing fundraising strategy and leading teams across all elements of the fundraising portfolio mix.  She has spent the last 20 years working both within not for profits and the agencies supporting them. She has been with Cancer Council for over 10 years and has experienced the benefits of playing the long game in order to move an organisation forward.

Building Trust & Accountability
Truly putting the focus on your donor in an all new way
Thursday 27 February, 9.10 – 10.10am

Nicola Kaufman is Head of Donor Services at Plan International Australia. She is responsible for optimising and operationalising  the donor experience of 40,000 Child Sponsors, 10,000 regular givers and 10,000 cash givers.

Nicola has a passion for designing programs and processes that support donor relationships and maximise fundraising growth. In her current role, Nicola manages the Donor Contact, Donor Care, Volunteer and Sponsorship Operations teams and has led projects to improve payment options for donors, identify optimum payment cycles, introduce sponsorship onboarding and re-allocation experiences and, more recently, re-design supporter contact preferences.

She has worked in the not-for-profit sector for 18 years, managing events, community fundraising, corporate programs and donor services programs.  In addition to international development she has been involved with health, education and arts organisations.

Individual Giving
How to make sure your phones calls are supporting your individual giving program
Thursday 27 February, 10.50 – 11.50am

Erin started her career in journalism, working at Nine News and writing for national health magazines. She has 5 years’ experience in fundraising, most recently as Campaign Manager at the Children’s Hospital Foundation. In her current role, Erin is dedicated to retaining supporters and ensuring they have an exceptional experience with the Flying Doctor. She enjoys working closely with RFDS patients and clinicians to create powerful donor-centric content which inspires action.

Middle & Major Donors
Direct marketing, major gifts & gifts in Wills- why can’t we get along and forget the silos?
Friday 28 February, 11.00 – 12.00pm

Session Grading: General Fundraiser (all fundraisers) / Intermediate (2-7 years experience)

Dr Ruth Knight is from QUT’s Australian Centre for Philanthropy and Nonprofit Studies. Ruth has extensive experience in nonprofit leadership roles and studies how workplace culture can support people to be strategic problem solvers. She has been using Human Centred Design to support organisations create a culture of philanthropy and find solutions to fundraising challenges.

Middle & Major Donors
How you can create a more philanthropic culture
Thursday 27 February, 8.00 – 9.00am

Creativity & Innovation
Human Centred Design: a new approach to better creativity and donor engagement
Friday 28 February, 12.10 – 1.25pm

Esther Kwaku is the creative force behindThe Nerve Network, an agency and social enterprise on a mission to supercharge the brilliance of people living in remote, low-income places.

Having travelled to over 40 countries, Esther’s drive for social change has seen her working on global humanitarian issues across the world, including in Sudan, DR Congo, Uganda and Myanmar. A self-professed rebel with a mission, she is passionate about changing the script on the way we tell stories. No BS or flies-in-eyes but the dignified, authentic, #realtalk and game-changing conversations that we all know need to happen.

Join Esther as she takes you on a tour getting to the heart of powerful stories, your mission, your purpose…and all things that should make you feel truly alive as change-makers every day.

Masterclass
Unlock your nerve: How to find the power and magic in your storytelling
Wednesday 26 February, 9.00 – 3.00pm

Plenary Session
Wednesday 26 February, 3.30 – 5.15pm
It starts with a thought. It starts with action. It starts with you.

Personal Effectiveness
Young, Talented and Transformational
Thursday 27 February, 8.00 – 9.00am

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

After discovering her love of fundraising at Marie Curie UK and Make-A-Wish Australia, Rachael is the Head of Individual and Community Supporters at the Leukaemia Foundation. Passionate about data-driven and supporter-centric fundraising, Rachael loves creating meaningful supporter experiences and has a soft-spot for all things Regular Giving.

Masterclass
Regular Giving Reality Check
Wednesday 26 February, 9.00 – 3.00pm

Ben is Chief Marketing and Fundraising Officer at Act for Peace, and the co-founder of peer to peer event, the Ration Challenge.

Since Ben joined, Act for Peace has doubled its fundraising income, seen a six-fold increase in donor numbers and won six FIA Awards for Excellence, including most innovative campaign and most creative campaign.

Prior to joining Act for Peace, Ben was Head of Innovation and Change Strategy at Oxfam GB. He spent nine years with Oxfam in a number of senior fundraising and campaigning roles.

Before switching to international development, Ben worked in commercial marketing roles for companies including Procter & Gamble.

Creativity & Innovation
Evolve or die! An overview of the why, what and how of innovation within fundraising.
Thursday 27 February, 8.00 – 9.00am

As the Marketing + Engagement Manager for Bush Heritage Australia, Nicole leads a team of fundraisers and communicators to collectively raise more than $8 million annually through their Regular Giving and Direct Mail programs.

Nicole lives in Melbourne, with her partner, two children, their dog Leroy and her favourite native species is the Red-tailed Black Cockatoo.

Fundraising How To…
How to…learn from recent direct mail success stories
Friday 28 February, 11.00 – 12.00pm

Ian MacQuillin MInstF(Dip) is the director of the international fundraising think tank Rogare, which he founded in 2014. Ian is recognised as a leading thinker on fundraising ethics, having developed a new theory of fundraising ethics that seeks to balance fundraisers’ duties to both their donors and beneficiaries.

Building Trust & Accountability
A new narrative for better presenting our profession.
Thursday 27 February, 10.50 – 11.50am

Bill has over twenty years’ experience developing and executing fundraising campaigns within iconic organisations such as Queensland University of Technology, Brisbane Grammar School and Mater Foundation.  Bill has a unique ability to highlight the strategic pillars while also sharing practical tips for starting a major gift program.

Middle & Major Donors
Direct Marketing, Major Gifts & GIW – why can’t we get along and forget the silos.
Thursday 27 February, 9.10 – 10.10am

Kristi Mansfield is the Co-founder and CEO of Seer Data & Analytics. Kristi works with not for profits around the world to become data-driven and evidence based for smarter fundraising and service delivery decision making. Formerly the Customer Experience & Transformation Director at a global technology company and Managing Director of Fifth Quadrant, Australia’s leading Customer Experience management consulting firm, Kristi has worked with some of the largest businesses and Government organisations across Asia Pacific on data strategy and transformation.

Masterclass
Data for Fundraising
Wednesday 26 February, 9.00 – 3.00pm

After several years in senior fundraising roles for some of Australia’s largest INGOs, Andrew has relished the opportunity, as a fundraising strategist and consultant, to work with a wide-range of charities over the past 3 years.

Helping charities to do more and better fundraising is his, and The Fundraising Agency’s, mission.

Personal Effectiveness
Horse Whispering: The Gentle Art of Persuasive Presentations
Friday 28 February, 9.25 – 10.25am

Kelly has 23 years experience as a Qld Police Officer.  She was a  founding members of the Queensland Police Service Innovation unit that commenced in 2016. Kelly was instrumental in building the right connections to ensure the QPS remains a progressive organisation in a rapidly changing environment.  Kelly and a small team implemented the QPS idea management platform  iCOP (Ideas connecting our people).  Her passion to connect the unconnected has been instrumental in connecting over 8000 members.  These connections have provided a voice to many, fostering collaboration and creative thinking to discover opportunities to make policing simpler, better and safer.

Her passion to create a better experience for all QPS members and the Queensland community has enabled the voice of the employee and customer to be heard.

Creativity & Innovation
If Two Heads are Better Than One… Imagine What 15,000 Can Do
Thursday 27 February, 12.00 – 1.00pm

Erin is the Individual Giving Coordinator at Legacy Brisbane where she looks after Direct Mail, Regular Giving, Major Gifts and Bequests. Prior to Legacy Brisbane, Erin has spent her entire professional career in fundraising roles, across all areas of the sector, working with small and large organisations alike. In addition to her experience in fundraising, Erin has extensive experience in Marketing, Communications and event management for the not-for-profit sector with a special interest in digital marketing.

Individual Giving
So much more to gain by integrating your silos – there’s work involved but it’s worth it
Friday 28 February, 2.20 – 3.20pm

Lauren is a paper hating, time-saving fundraiser with a passion for making donors feel like the rock stars they are.

Lauren’s passion for NFPs began when she volunteered overseas whilst still at University. After seeing poverty firsthand, she decided her life would be more fulfilling if she worked for causes rather than shareholders.

Lauren’s fundraising career began shortly after she arrived in Australia when she began working at large healthcare company. Lauren now manages the Donor Development team at the Harry Perkins Institute of Medical Research, a small passionate team focusing on the entire donor experience – CRM/data, cash/RG appeals, stewardship and Gifts in Wills.

She believes that sincerity is at the heart of everything. When Perkins donors were recently asked if they would recommend the charity to a friend, the overall score was 8.9/10 and this is echoed by increasing income year on year.

Lauren completed studies in Business and Marketing at Liverpool John Moores University in 2013 graduating with a first class degree (BaHons), before leaving the UK shortly after to explore Australia for a year. She is yet to go home.

Myth Smashers
Friday 28 February, 8.30 – 9.25am

Daniel McDiarmid has been a practitioner and student of bequest programs since the 1980s and is Director of AskRIGHT fundraising consultancy. His PhD research was the first doctoral dissertation at an Australian university examining fundraising and philanthropy. Dr McDiarmid has been a Fellow of FIA, served on the board of CFRE International and the Philanthropy Commission of CASE and is currently on the board of the Giving Institute.

Building Trust & Accountability
Effective, respectful bequest promotion amid concerns about abuse of elderly people.
Thursday 27 February, 8.00 – 9.00am

Greg has a Masters in Mental Health Nursing and over 30 years’ experience in that field. He has worked extensively in youth mental health and currently manages Maters Young Adult Centre and Mental Health services.

Personal Effectiveness
Mental wellbeing in the fundraising space
Friday 28 February, 2.20 – 3.20pm

Kaz is the CEO & Founder of Koowee, a purpose-driven strategy and communications firm & also the CoFounder of the award-winning Ration Challenge, a refugee focused fundraising and advocacy campaign infused with brand new ways of raising funds and driving social change.

Kaz led a team that grew the Ration Challenge campaign from a small idea into a global initiative raising more than $15 million, winning 7 Australian Fundraising Excellence Awards.

She was named in the Australian Financial Review‘s 100 Women of Influence in 2018 & 2019 and was the recipient of IFC & Greenpeace’s Carolina Nyberg-Steiser Bursary.

Kaz is committed to supporting innovation in the sector, helping teams understand and build systems change and catalysing impact by building thriving people driven culture.

Building Trust & Accountability
Where to next? Join the Conversation on how the FIA should develop a strategic approach to Inclusion and Diversity.
Thursday 27 February, 12.00 – 1.00pm

A passionate fundraiser with eight years’ experience in management of successful direct marketing campaigns. With experience in both agency and for purpose Cara takes a collaborative, data-driven approach to increasing revenue, customer loyalty and ROI. Cara also has an interest in how technology can be used to improve customer experience.

Personal Effectiveness
Panel Discussion: Fundraising career journeys – choosing the right path.
Thursday 27 February, 9.10 – 10.10am

With over 14 years’ experience working in the Fundraising sector in roles across all revenue streams, Julie is a committed and passionate advocate of a donor-centric fundraising approach.

Over the years, Julie has developed a special interest in donor development and management combined with a passion for developing programs and processes that support donor relationships and revenue.

Julie is a member of FIA and has attained her CFRE.

Individual Giving
Examining the building blocks for a new individual giving program
Thursday 27 February, 4.00 – 5.00pm

One of the Mito Foundation’s founding directors, Sean Murray took on the role of CEO and has overseen the growth of the Mito Foundation from start-up to a multi-million dollar charity since its inception 10 years ago, whose success has been a mixture of serendipity, good planning and good will.

Community, Events & Corporates
Starting from nothing and making the “Bloody Long Walk” a national success.
Thursday 27 February, 9.10 – 10.10am

Bruce has 16 years’ experience working within non-profit organisations from working in pastoral roles and as a school chaplain and more recently working in fundraising and marketing with MS Queensland, the PA Research Foundation and currently at Childhood Cancer Support. Bruce launched a network called Digital For Good in 2018.

Community, Events & Corporates
Digital Friendraising and Fundraising
Friday 28 February, 9.25 – 10.25am

Kelly has worked in the NGO field for nearly 20 years in a range of roles from senior leadership to advocacy, fundraising, campaigns and field work. She has worked all over the world from Australia, the US, Colombia, PNG, to name a few. She currently leads RCOA’s sector campaigns and coordination, communications and fundraising.

Fundraising How To…
How to…learn from recent direct mail success stories
Friday 28 February, 11.00 – 12.00pm

Scott has over 10 years’ experience in the NFP fundraising sector, managing acquisition, retention and key relationship portfolios. He has overseen successful face to face, telemarketing, online and direct mail acquisition programs as well as implemented donor journeys resulting in regular giving and bequest conversion.

Masterclass
Regular Giving Reality Check
Wednesday 26 February, 9.00 – 3.00pm

Rochelle is a firm believer in good, old-fashioned story-telling – a passion that has seen her move from broadcast and print journalism to a decade-long career in direct response fundraising. Currently managing Lifeline Australia’s Direct Marketing program, Rochelle has had the opportunity to work for some of Australia’s leading charities including The Smith Family, Children’s Hospital Foundation, Ronald McDonald House Charities and Wesley Mission. Rochelle and the team at Lifeline Australia are on a mission to double fundraising revenue over the next three years. Rochelle is currently pursuing a Grad Dip (Couns) through the Australian College of Applied Psychology and is also hoping to improve her remedial Excel skills through extensive YouTube tutorials.

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

Simone has over 10 years of experience working in the not for profit sector. She has spent her time managing individual giving, cultivating bequest programs and growing regular giving for Cancer Council Queensland, RSPCA QLD and the PA Research Foundation. She is passionate about donors and likes nothing better than chatting to them either over the phone or face to face about the difference their support is making!

Individual Giving
No Face to Face program? No worries. How to tackle big, social problems and recruit thousands of regular givers at the same time.
Friday 28 February, 11.00 – 12.00pm

Tim is the CEO of Dataro. He holds a PhD in Cognitive Neuroscience and a Bachelors degree in Psychology. Following roles in academia and startups, he co-founded the data science company Dataro in 2017 to help charities improve their fundraising using the latest data science techniques.

Creativity & Innovation
Putting yourself out there with more innovative technology.
Friday 28 February, 9.25 – 10.25am

Martin is one of Australia’s most experienced and engaging fundraising presenters. Martin has worked as a fundraising and marketing leader for WWF, Heart Foundation and Cancer Council to significantly increase net income. Each year Martin analyses trends in fundraising performance from annual reports, detailed management accounts and donor surveys to share the trends that really matter for driving profitable fundraising.

Personal Effectiveness
The fundraising skills you need for success
Friday 28 February, 12.10 – 1.10pm

Ligia Peña, CFRE is the Global Legacy Manager at Greenpeace International where she drives the organization’s global legacy strategy and manages a community of practice of legacy managers in 14 countries. She’s a seasoned presenter internationally and author of the ‘Small Shop Fundraising’ chapter in the 2nd volume of Excellence in Fundraising in Canada.

When she’s not geeking out on legacy related things, she’s either knitting, cooking or planning her next trip. You can follow her adventures using #GlobetrottingFundraiser on Twitter and Instagram, as well as her blog with the same name.

Masterclass
Gifts in Wills: From making the case, to developing or refreshing your proposition – how to make bequests work for you.
Wednesday 26 February, 9.00 – 3.00pm

Individual Giving
Measuring, monitoring and reporting on your Gifts in Wills program
Friday 28 February, 9.25 – 10.25am

With a mischievous laugh and super sharp fundraising mind, Chantel has spent over a decade in the not-for-profit sector, in charity organisations in Australia and Canada. She is committed to delivering efficient, effective fundraising programs, ensuring every donor’s gift is valued and respected. With qualifications in Psychology, Chantel understands donor behaviour and is passionate about creating exceptional donor experiences to drive long-term engagement and lifetime value.

Individual Giving
The psychology of a three-headed fundraising monster: why donors give, why fundraisers ask and why organisations can make it or break it.
Thursday 27 February, 9.10 – 10.10am

After 20 years working for a major bank, Greg had a change of life and moved into the Not For Profit sector.  After time with Muscular Dystrophy Queensland, Surf Life Saving Foundation and Life Education Queensland he has moved to the Leukaemia Foundation and is the Individual Supporters Manager looking after acquisition and regular giving.  He has a strong belief in looking after all supporters with great service and the use of technology.

Myth Smashers
Friday 28 February, 8.30 – 9.25am

Mark is a multi-award winning consultant with over 20 years of major gift success. He’s presented at conferences around the world, and many times here at the FIA Conference. A Fellow of FIA, Mark’s reputation within our sector is considerable. He’s built an impressive record of major gift success and network of contacts. Mark also created My Major GiftGetter; the world’s only app that helps you plan smart, work clever and get more major gifts!

Middle & Major Donors
How to handle the toughest major donor conversations and achieve the results you want.
Thursday 27 February, 4.00 – 5.00pm

Katherine is the Chief Executive Officer of Fundraising Institute Australia, the largest representative body for the $9.9 billion charitable fundraising sector. Previously she was Director of Communications & Customer Experiences at the network called the Australian Alliance for Data Leadership, incorporating Australia’s largest marketing association, the Association for Data-driven Marketing & Advertising (ADMA).

Her experience encompasses both commercial and not-for-profit organisations including SBS, Australia’s national multilingual and multicultural broadcaster, where she spent more than seven years as Head of Group Marketing, responsible for all marketing communications for SBS programs and services across all platforms.

Katherine is a member of the Board of Directors of Girl Guides Australia. She grew up in Minnesota, USA where she completed her undergraduate degree as well as a Master of International Business Management degree. Katherine is also a member and graduate of the Australian Institute of Company Directors.

Building Trust & Accountability

Confessions of an FIA Code breaker

Thursday 27 February, 4:00-5:00pm

Ruthann has over 15 years of fundraising experience, both client and agency side, which has seen her work with charities around the world including World Vision and UNICEF. In 2011, Ruthann moved from Canada to Australia. In 2017 she joined the team at Act for Peace where she spent just over two years as the Head of Fundraising, overseeing the Christmas Bowl, single giving, emergency appeals, Gifts for Peace, regular giving, crowdfunding, major gifts and bequests. Today, Ruthann is the Head of Events and Community Fundraising, where she is responsible for the supporter experience strategy for people raising funds to support Act for Peace’s work – including participants in the organisation’s global peer to peer event, the Ration Challenge.

Middle & Major Donors
Learn from fascinating middle donor program case studies.
Thursday 27 February, 10.50 – 11.50am

Tim is a technology leader, having worked in IT for more than 20 years across a range of sectors including media, broadcast, education, retail, call centres and finance.  Since shifting into the not-for-profit sector, he is excited about directing his skills and passion toward helping some of the most vulnerable in our world.

Creativity & Innovation
Putting yourself out there with more innovative technology.
Friday 28 February, 9.25 – 10.25am

Ann uses her unique mix of 20 years in marketing, media and creative services to create innovative fundraising and marketing strategies that get noticed. Previously with senior management roles at the Australian Mathematics Trust and Heart Foundation ACT, Ann is currently busy creating community fundraising and marketing programs as the Director Community Engagement for the Canberra Hospital Foundation. Ann is passionate about growing the professional fundraising community in Canberra and chairs the FIA ACT Committee.

Closing Plenary
SOFII’s I Wish I’d Thought Of That
Friday 28 February, 3.30 – 4.30pm

Wayne has over 12 years experience working closely at the interface between data and various
fundraising programs including direct mail and regular giving, looking for ways to add value and ultimately improve the donor experience.

Masterclass
Data for Fundraising
Wednesday 26 February, 9.00 – 3.00pm

Customer Experience Manager, expert in the development customer centric programs. Driver of change, and people underpinning successful and profitable operations. Creative and intuitive, background includes a rich mix of talents from digital innovation and relationship management, to operational turnarounds and business integrations. Expressive and influential in generating consensus and steering people through problem solving. Human Centred designer and a zest for transforming workplaces into models of contemporary best practice.

Individual Giving
Innovation within F2F regular giving
Thursday 27 February, 12.00 – 1.00pm

Lorelle has worked in the communications industry for over twenty years, starting as a journalist on the six o’clock news as an on-air journalist and weather presenter in regional South Australia. Here she covered the police beat, covering road fatalities, bushfires, disasters and murders. She is most well-known for the breaking the international story of the arrest of Bradley Murdoch, the man wanted for the murder of Peter Falconio.

Deciding to move to Brisbane, she moved into marketing and advertising, which eventually took her to London where she worked across some of the world’s biggest brands. This included the activation of the McDonald’s sponsorship of the Euro Tournament and the 2012 Olympics, the worldwide relaunch of the Dove hand and body lotion under ‘The Real Beauty’ campaign, and the Pringles Summer Western Europe Campaign. On her return from London she moved to Melbourne, where she worked across the Pernod Ricard portfolio including G.H. Mumm, Chivas Regal and Jacob’s Creek.

Lorelle moved back to Brisbane after her mother became ill and made a deliberate and conscious decision to work in the not for profit (or as she prefers to say ‘profit for purpose’) space. Here she has enjoyed increasing fundraising income and diversifying revenue streams, across aged care, medical research, children’s services and now food relief.  As the Head of Fundraising she is looking for ways to change consumer perception and behaviour, increase income generation and organisation talkabilty across all touch points and media channels.

Personal Effectiveness
Mental wellbeing in the fundraising space
Friday 28 February, 2.20 – 3.20pm

Penelope joined Variety in early 2018 in the role of Head of Philanthropy and Strategic Partnerships and brought a wealth of fundraising experience across many areas but having more recently focused for the last four years on working with corporate Australia on social responsibility programs.

Community, Events & Corporates
Case Study: “Hair with Heart” – a best practice community fundraiser
Thursday 27 February, 10.50 – 11.50am

Joanne Sneddon is a Senior Lecturer in Marketing at the University of Western Australia and the Deputy Director of the Centre for Human and Cultural Values at UWA. Joanne’s research examines prosocial and ethical consumer behaviour and how personal values impact these behaviours.

Her research has been published in journals including  Assessment, Personality and Individual Differences and Annals of Tourism Research.

Building Trust & Accountability
The Psychology of Giving: why values matter.
Friday 28 February, 2.20 – 3.20pm

Jonathan has been managing regular giving programs for more years than he cares to remember in both Australia and the UK. From some of the largest face-to-face programs in Australia though to smaller, high performing telemarketing and online programs he’s always advocated a partnership based approach to supplier management. Hopefully his suppliers agree.

Fundraising How To….
How to…. keep your regular giving suppliers regular
Thursday 27 February, 9.10 – 10.10am

You will often hear Bec say that she has the best job in the world. She has been working in the not for profit sector for over 15 years and through her various roles in fundraising, she has seen new equipment bought for the children’s hospital, a new Ronald McDonald House build in Nedlands,  youth homelessness services expanded and over $39 million raised for various charities. She is currently the Manager of Philanthropy at Anglicare WA where she leads a dedicated team to help support WA communities in their time of need. Bec is incredibly passionate about social change and creating a just and fair Western Australia where all people can thrive and believes that everybody has the capacity to make a difference.

Personal Effectiveness
Panel Discussion: Fundraising career journeys – choosing the right path.
Thursday 27 February, 9.10 – 10.10am

Steve Thomas has been described as both the ‘Guru’ and the ‘Godfather’ of Canadian direct response fundraising. Though he started off life as a historical geographer and a teacher, he has been a fundraiser for well over 40 years.  Steve’s early career began with Oxfam Canada as Development Director, where he established their direct mail program as Canada’s first modern and scientific use of the medium. In the 1970s Oxfam grew to become one of Canada’s leading charities, mainly through the successful use of direct mail.

In 1980, Steve founded Stephen Thomas Associates (now Stephen Thomas Limited), Canada’s first direct response fundraising agency working exclusively in the not-for-profit sector. Over the years, Steve has worked with thousands of charitable and not-for-profit organizations in Canada, the U.S. and internationally. His contribution to the industry was recognized by the Canadian Marketing Association in 1998 when Steve was awarded the Directors’ Choice Lifetime Achievement Award and by the Association of Fundraising Professionals (AFP) Greater Toronto Chapter in 2002 where he received the Outstanding Fundraising Executive Award. In 2006, Steve was honoured by Amnesty International for 25 years of service.

A gifted speaker and presenter, Steve has lectured world-wide on the topics of marketing and fundraising, and is frequently called upon by groups throughout North America and abroad.  He has worked in Australia off and on since the mid eighties.

One of the original founders and past Chair of the Canadian Fundraising Congress, Steve is past president of the AFP Greater Toronto Chapter.  Steve is past Chair of the Advisory Committee of the Humber College Post Graduate Fundraising Program.

Steve was Canadian Ambassador of the International Fundraising Conference (IFC) from 1993-2008.  He was Chair of the IFC in 2004 and 2005.  He served on the Board of its parent, the Resource Alliance, for eight years and left as Co-Chair in October 2010.

In 2007/8 Steve was Fundraiser in Residence at York University. And in 2009-10 the chairman of the Amnesty International Human Rights House Campaign.

In 2012 Steve published 30 Letters that Changed the World and in 2019 To Build a Better World, A Celebration of the IFC and the RA. In 2013 joined the Board of Canada’s History Society.  He is also on the board of Strategic Communications, the fundraising and polling firm and a Fellow of the Royal Canadian Geographical Society.

As a resident and former businessman in the Beaches of Toronto, Steve carries his belief of involvement and political activism to the community where he has coached high school basketball for twenty-eight years.

Individual Giving
We the North. What works up here just might work down under
Friday 28 February, 12.10 – 1.10pm

Andy is a fundraising data veteran who started his career in the UK in 1993 working as an analyst for two large charities (St John and the NSPCC). In 2003 Andy moved to Australia  where he was the driving force behind Pareto Fundraising’s reputation for data-driven fundraising excellence.  Andy now applies his data excellence to Slingshot’s clients communicating complex analytical concepts in a clear and engaging way.

Middle & Major Donors
Measure, analyse, report… repeat
Friday 28 February, 11.00 – 12.00pm

Fundraising How To….
How to… measure and manipulate your data for campaign success
Friday 28 February, 12.10 – 1.10pm

Damian Topp is the Chief Executive Officer of PA Research Foundation an organisation funding ground breaking discoveries at one of Australia’s premier medical research precincts and home to the cervical cancer vaccine.

Damian’s career spans 25 years in the Not For Profit sector, including the past 18 with charitable organisations. He has experience in health and medical research, welfare, disability services and aged care providers.  He is a passionate practitioner of fundraising with a focus on the implementation of integrated fundraising programs. As CEO he has seen the growth of PA Research Foundation from a $1mill turnover to a donor-centred sustainable organisation raising $8mill a year.

Individual Giving
Successful growth – a unique story of going from good to great.
Thursday 27 February, 8.00 – 9.00am

With a history of successful legacy fundraising at Caritas and Cancer Council NSW, Jakki Travers joined The Smith Family in August 2015 as Gifts in Wills Manager and now manages a team of six over the Gifts in Wills and Mid Value programs.

Under Jakki’s leadership, the number of confirmed bequestors at The Smith Family has risen from 0.35% of the active donor database (excluding F2F recruited donors) to 1% – which has seen the value of the gifts-in-wills pipeline rise from $10.4 million in 2016 to $64.6 million in 2018. The bequest program currently raises $5.5 million annually and has seen an increase in cash donations of 15% from the pipeline.

Fundraising How To….
How to….build a bequest program from scratch in 5 simple steps
Thursday 27 February, 4.00 – 5.00pm

Penny is a major gift and corporate partnerships fundraising specialist with experience in the charity and university sectors.  Penny worked for over ten years at The Fred Hollows Foundation, building a partnerships team and establishing Coastrek, a community fundraising challenge which has raised over $20 million.  Penny is currently Director of Development at Western Sydney University where she manages a team that raised over $21million in 2018.

Middle & Major Donors
How to handle the toughest major donor conversations and achieve the results you want.
Thursday 27 February, 4.00 – 5.00pm

Fundraising in the UK ’88 to ’02 Sean worked in events, direct marketing and headed up fundraising and marketing at UK mental health charity, Mind.

He then co-founded Pareto Fundraising and Pareto Phone in Australia and helped charities raise over $1bn.

After selling the business Sean co-founded Moceanic, dedicated to lifting fundraisers’ ability to increase revenue for their charity.

Sean presents with English wit, Antipodean directness, mathematician logic and copywriter creativity.

Fundraising How To….
How to…build donor centric communications with a great supporter survey.
Thursday 27 February, 12.00 – 1.00pm

Ruth Wicks is a highly experienced, senior, career fundraiser who has worked in Australia and the UK for both small organisations, working to build fundraising programs from scratch and large global not for profits leading the strategic development of multi million dollar programs.  Ruth now works as a Senor Consultant with More Strategic; a fundraising and marketing consultancy specialising in insight driven strategy. Before joining the team at More Strategic Ruth spent 8 years at Amnesty International Australia, the last 5 as Fundraising Manager, and in her time saw income grow from $20 to $30million.  Ruth’s areas of expertise include mass marketing individual giving acquisition, development and retention as well as events, bequests and middle donor management.  Ruth holds a passionate commitment to raising the bar of professional fundraising so as a sector we can raise more money, have more impact and continue to change the world.

Creativity & Innovation
Evolve or die! An overview of the why, what and how of innovation within fundraising.
Thursday 27 February, 8.00 – 9.00am

Gerry has led Deloitte Australia’s Responsible Business team and The Deloitte Foundation since 2015. Gerry navigated towards this role after 8 years of strategy consulting and relishes being able to strengthen relationships and deliver shared value outcomes with our community partners. Gerry manages Deloitte’s pro bono, skilled volunteering, workplace giving and environmental programs.

Community, Events & Corporates
Two decades of trust – Oxfam and Deloitte – partnership secrets revealed.
Friday 28 February, 11.00 – 12.00pm

Susan is leading the diversification of fundraising products to dramatically scale up income over the next five years at MS Research Australia.  She was awarded Runner Up Campaign Manager of the Year (2017) and has been recognized as a Mover and Shaker by F&P Magazine and her peers (2018).

Community, Events & Corporates
Opening the lid on the success of “The May 50K” and raising $2.1 million dollars in a first year campaign
Thursday 27 February, 4.00 – 5.00pm

Roewen Wishart CFRE is a leading authority on high-return fundraising strategies to benefit for-purpose organisations, particularly major gifts, capital campaigns and gifts in wills. With over 25 years’ experience, he brings deep analysis to overall development and review of fundraising strategy. He is High Value & Strategy Director of Xponential, and creator of the Australian Major Gifts Benchmarking Study.

Masterclass
Gifts in Wills: From making the case, to developing or refreshing your proposition – how to make bequests work for you.
Wednesday 26 February, 9.00 – 3.00pm

Rose has been working in Fundraising and Marketing for over 20 years. She is privileged to have helped grow a small charity from back-yard to booming. She knows what’s it’s like to start small, trial and experiment as you go, and now runs a team of 8 amazing fundraisers.

Middle & Major Donors
Learn from fascinating middle donor program case studies.
Thursday 27 February, 10.50 – 11.50am

Chris Zhong, Accenture Australia Blockchain Lead and Founder & president of Blockchain Philanthropy Foundation (BPF), a 501(c)(3)non-profit organisation focus on promoting Blockchain technology for humanitarian causes. BPF is a volunteer led organisation with a shared commitment to demonstrating the opportunity  that  blockchain  technology  can  offer,  as  well  as  the  positive  and  sustainable  impact  that  blockchain technology  can  bring,  to  disadvantaged  individuals  and  communities.

Besides being a strong advocate for technology making social impact, Chris is also an innovative leader in tech industry with a track record of driving business growth and develop new revenue stream through technology. She holds senior roles in large corporations e.g. Accenture and Microsoft and has a master degree in IT from Melbourne University and an Executive MBA from Australia Graduate School of Management.

Creativity & Innovation
Putting yourself out there with more innovative technology.
Friday 28 February, 9.25 – 10.25am